Where Little Personalities Shine
Thoughtfully curated clothes and gifts for children - chosen by moms, loved by families.
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Spooky and Fun Halloween Looks
Shop Halloween -
Discover the Magic of Maileg
Shop Maileg
Best Sellers
Explore our top picks that families can’t get enough of - perfect for gifting or everyday style.
CURATED JUST FOR YOU
Shop adorable pieces we’re loving right now for stylish kids and happy parents!
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Clementine Swaddle
Regular price $27.00 USDRegular priceUnit price per -
Organic Swaddle Blanket & Hat - Seashells
Regular price $44.00 USDRegular priceUnit price per -
6 Layer Muslin Blanket in Fern
Regular price $32.00 USDRegular priceUnit price per -
Whale Baby Blanket
Regular price $41.00 USDRegular priceUnit price per
GIFTING MADE EASY
Unique finds you won’t see everywhere else. Plus, handpicked items for every milestone.
THE GIFTING SUITE
Baby showers, birthdays, or just because. From cozy keepsakes to playful surprises, our gifting suite is curated by moms who know what families love!
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Baby and Toddler Retro Sunnies
Regular price $18.00 USDRegular priceUnit price per -
What Will My Grandchild Call Me? Story book
Regular price $19.00 USDRegular priceUnit price per -
Baby's Tummy Time Book Box Gift Set
Regular price $39.95 USDRegular priceUnit price per
Baby Shower Gift Guide
Meet Jen & Katie
Founded by sisters Jen and Katie, two moms who turned their love of styling little ones into a joyful boutique for families. Inspired by their own parenting journeys, they curate every piece with care. Shop in person at the Atascadero, California location or explore online, and discover stylish finds for your little stars!
